What is a backlink?
A backlink is simply a hyperlink (highlighted or bolded text) from another website that sends users back to yours, think of these as recommendations from other websites telling people to trust and visit your website, Google likes these! Below is one of our other blogs posts that links out to Google for more information on using Google search Console.
Optimise your Google Business Profile
For any local business a properly optimised Google Business Profile will be essential and the cheapest investment you can make because it's totally free, it can and will make your business money in the long run. Watch the video below for a full tutorial on how to set up a Google Business Profile with helpful tips.
Areas of SEO can be complex, however, sometimes the basics of SEO can get overlooked or forgotten so here are some common mistakes we see and how to fix them!
Is blogging good for SEO?
Blogging is still a powerful tool for your website, giving your audience lots of informational content helps prove you are an expert in your industry, this can aid people with a purchase decision and can boost your rankings
Heres 4 reasons why blogging is good for SEO:
What is mobile-first SEO?
The way your website looks will appear slightly different between a desktop PC and a mobile, it is now vital to prioritise how your website looks on a m, mobile device. Google has switched to a mobile-first indexing system which means it primarily looks at the mobile version of your website. Why has Google done this? User behaviour has changed quickly over recent years with the majority of all web searches (around 68%) coming from mobile devices, this has forced many web designers to change the way they build websites and SEO must prioritise mobile users.
Backlinks are an essential part of any SEO strategy, but be cautious some are good and some are toxic. Here are 5 types of bad backlinks you should avoid!
8 reasons why a new website isn't ranking on Google
1. Your website is still to new
If you have just launched a new website the simplest reason why it might not be showing in Google is because it takes time for Google to discover and index brand new sites. To see if Google has indexed your website connect the website to Google Search Console or search: site:yourwebsite.co.uk to see a list of indexed pages.
If you don't see any results it means Google hasn't indexed the website yet.
These 4 Google tools are all free and provide accurate information on where website traffic, where it comes from, clicks, impressions, click-through rate, devices, trends, average ranking positions and hundreds more extremely useful metrics.
1. Google Search Console
To understand your website's traffic and performance in finer detail we use Google Search Console. Discover how people are finding your website with what search terms, which devices they used and what pages are most popular. Understanding visitor behaviour helps us fine-tune the content to better suit the customer's needs.
Click here for an in-depth guide on how to use Google Search Console
Hi, I'm Dean - Founder of Smart SEO Cornwall. I will be sharing some useful posts on SEO and how to grow your business in Cornwall. Connect with me here on LinkedIn.
4 Google Tools you need!
Top 5 SEO Stats for 2023
Why isn't my website on Google?
5 Toxic backlinks to avoid!
Why is Mobile-first SEO important?
Supercharge your SEO with blogging.
Common SEO mistakes
5 Ways to boost local SEO
What is a Backlink?