The way your website looks will appear slightly different between a desktop PC and a mobile, it is now vital to prioritise how your website looks on a mobile device. Google has switched to a mobile-first indexing system which means it primarily looks at the mobile version of your website. Why has Google done this? User behaviour has changed quickly over recent years with the majority of all web searches (around 68%) coming from mobile devices, this has forced many web designers to change the way they build websites and SEO must prioritise mobile users.

Backlinks are an essential part of any SEO strategy, but be cautious some are good and some are toxic. Here are 5 types of bad backlinks you should avoid!

These 4 Google tools are all free and provide accurate information on where website traffic, where it comes from, clicks, impressions, click-through rate, devices, trends, average ranking positions and hundreds more extremely useful metrics.

To understand your website's traffic and performance in finer detail we use Google Search Console. Discover how people are finding your website with what search terms, which devices they used and what pages are most popular. Understanding visitor behaviour helps us fine-tune the content to better suit the customer's needs.
​Click here for an in-depth guide on how to use Google Search Console