Local SEO services
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Need more local customers?
Local SEO should be prioritised in your marketing strategy if you want to start getting more clients in your area! If your business has a physical location or you cater to a specific location, for example an 'Accountant in Cornwall' your website would benefit from local SEO services. We've helped countless local businesses rise up the rank for not only the location they are in but the services they offer. People are searching for relevant products and services using location keywords, its important for your business to show up for these keywords and become a potential option for new customers. |
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National SEO services
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Looking for nationwide rankings?
Businesses that offer Nationwide services takes things to the next level, a strong SEO strategy is vital if you want to start getting more visibility and clients nationwide. For nationwide businesses the keywords you are targeting will be head terms, for example 'Accounting software' has no local connection like 'Accountant in cornwall' These head terms usually require more SEO work because search volumes are higher which means competition is likely going to be much tougher. Its important to start building a stronger website month by month as targeting head terms will take some time and effort. The good news is once you rank highly for these terms the benefits will be much greater! |
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Ecommerce SEO services
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Need more sales?
Ecommerce SEO is a mix of national and even global SEO mixed with a whole bunch of extra pages to optimise, for examples your main category pages will filter down to tens, hundreds or even thousands of product pages. If you sell items online you need to have all category and products pages optimised for search engines like Google, not only that you need to match search intent with the correct page, are people looking to buy now or research an item? By matching search intent with the correct content you'll gain trust from potentially shoppers, after the research phase some clever internal linking will lead them straight to a relevant product People are searching for the products you sell (hopefully) we just need to put your website in front of them for the opportunity to sell, more opportunities = more sales! |
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What is Search engine optimisation?
Search Engine Optimisation or 'SEO' can be broken down into 3 main sections, in essence these are:
1. Technical SEO
This involves some behind-the-scenes work to structure your website to make it search-engine friendly, by ensuring the website has good speed with all pages loading fast, fixing technical issues like broken links, creating sitemaps and optimising website code. All of this fun stuff makes it super easy for Google to read through your pages and rank them for searches that match what you are offering.
2. On-page SEO
It's very important to have optimised content with relevant keywords, you want your customers to understand exactly what you do and what your website is about quickly, Google is very smart so as long as your pages are well optimised and you've nailed all of the technical stuff too, it will understand what your website is all about and will find it much easier to rank which is the main goal with On-page SEO to get ranked highly.
3. Off-page SEO
Off-page SEO work is exactly that, it refers to steps taken outside of the actual website in order to improve overall rankings. For example getting a link back from other trusted websites in your industry will strengthen yours, it acts as a bit like a friends recommending a good film to watch your more likely to go and watch it, with websites Google is more likely to rank your website if lots of other websites are recommending it....make sense?...No? Don't worry Click here for an in depth guide on back links
1. Technical SEO
This involves some behind-the-scenes work to structure your website to make it search-engine friendly, by ensuring the website has good speed with all pages loading fast, fixing technical issues like broken links, creating sitemaps and optimising website code. All of this fun stuff makes it super easy for Google to read through your pages and rank them for searches that match what you are offering.
2. On-page SEO
It's very important to have optimised content with relevant keywords, you want your customers to understand exactly what you do and what your website is about quickly, Google is very smart so as long as your pages are well optimised and you've nailed all of the technical stuff too, it will understand what your website is all about and will find it much easier to rank which is the main goal with On-page SEO to get ranked highly.
3. Off-page SEO
Off-page SEO work is exactly that, it refers to steps taken outside of the actual website in order to improve overall rankings. For example getting a link back from other trusted websites in your industry will strengthen yours, it acts as a bit like a friends recommending a good film to watch your more likely to go and watch it, with websites Google is more likely to rank your website if lots of other websites are recommending it....make sense?...No? Don't worry Click here for an in depth guide on back links
What can Smart SEO Cornwall do for my website?
Want to know exactly how to get your website to the top of Google? Get in touch and we can show you how!
Why invest in SEO? Search engine optimisation can significantly improve a website's rankings on Google. The process involves optimising various areas of a website to align it with Google's algorithms. This will bring long-term organic traffic to the website without paying for advertising such as Google Ads which can be expensive and only provide short-term benefits.
Here at Smart SEO Cornwall, we love working with growing businesses looking for a boost for their website! We offer SEO services with no minimum length contracts, find out more about our SEO packages on our pricing page.
Why invest in SEO? Search engine optimisation can significantly improve a website's rankings on Google. The process involves optimising various areas of a website to align it with Google's algorithms. This will bring long-term organic traffic to the website without paying for advertising such as Google Ads which can be expensive and only provide short-term benefits.
Here at Smart SEO Cornwall, we love working with growing businesses looking for a boost for their website! We offer SEO services with no minimum length contracts, find out more about our SEO packages on our pricing page.
Top 3 SEO mistakes!
Common mistakes we see to often and how to fix them!
Keywords in incorrect places ❌
Once in depth keyword research is done you need to actually put the keywords into the right areas, to start with you need to include them in H1 & H2 Title headings, meta tags, meta descriptions, file names, within the content and URL (TIP: Add them in naturally and do not over use them) Here at Smart SEO Cornwall we create your SEO plan using in-depth keyword research into your industry ✅
Not having the word 'Cornwall' in the website content ❌
Without having the word 'Cornwall' (or any location you are targeting) in the websites content how will Google know you want to be found for local searches including 'Cornwall' ? Google is smart but you also need to give it as much basic information as possible, help Google know exactly who you are and what you do and it will reward you with higher rankings for relevant search queries ✅
Not using a H1 title tag ❌
A basic element of SEO, but one that gets overlooked or forgotten far too often. Treat the H1 title tag as your most important header, it should contain the main keyword and location you are targeting. Most CMS (content management systems) have easy guides on how to add a H1 to your website pages, alternatively ask your web developer or a good SEO company ✅
Keywords in incorrect places ❌
Once in depth keyword research is done you need to actually put the keywords into the right areas, to start with you need to include them in H1 & H2 Title headings, meta tags, meta descriptions, file names, within the content and URL (TIP: Add them in naturally and do not over use them) Here at Smart SEO Cornwall we create your SEO plan using in-depth keyword research into your industry ✅
Not having the word 'Cornwall' in the website content ❌
Without having the word 'Cornwall' (or any location you are targeting) in the websites content how will Google know you want to be found for local searches including 'Cornwall' ? Google is smart but you also need to give it as much basic information as possible, help Google know exactly who you are and what you do and it will reward you with higher rankings for relevant search queries ✅
Not using a H1 title tag ❌
A basic element of SEO, but one that gets overlooked or forgotten far too often. Treat the H1 title tag as your most important header, it should contain the main keyword and location you are targeting. Most CMS (content management systems) have easy guides on how to add a H1 to your website pages, alternatively ask your web developer or a good SEO company ✅
Let's Get StartedThere's no time like the present. Fill out our simple contact form with your details, and we will be back in touch to discuss what we could achieve for your website using SEO. We look forward to hearing from you!
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